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Final Boss Sour × SkullPirates × Plague Hunters — Unlock Exclusive Game Characters at Walmart
Plague Hunters
◉ PLAGUE HUNTERS · LIVE ON PLAYSTATION & STEAM
SkullPirates
◉ SKULLPIRATES · LIVE ON PLAYSTATION & STEAM
// CASE STUDY · FINAL BOSS SOUR × WALMART

FROM CANDY
AISLE TO
CONSOLE.

Final Boss Sour candy is live in 2,000+ Walmart locations. Every bag contains a QR code that unlocks an OGA™ asset — a playable character that works across partner games on PlayStation and Steam.

  • 01. Buy at Walmart (2,000+ locations)
  • 02. Scan receipt — OGA™ asset instantly created
  • 03. Player is live in partner games on PlayStation and Steam
▸ SUBMIT RECEIPT STORE LOCATOR ↗
Final Boss Sour on Walmart shelf
FINAL BOSS SOUR · 2,000+ LOCATIONS
>_ HOW IT WORKS
STEP_1
Buy Final Boss Sour at Walmart
Available at over 2,000 locations. Find your nearest participating Walmart using the store locator.
STEP_2
Submit Your Receipt
Take a photo of your receipt and submit it to receive a verification code. Your OGA™ asset is instantly created.
STEP_3
Play on PlayStation & Steam
Log into your OGA account and deploy your character in SkullPirates or Plague Hunters. Your asset works across both platforms.
>_ SELECT YOUR PLATFORM
PlayStation 5 System
◉ STATUS: READY
  • STEP 1 · DOWNLOAD GAMENavigate to PlayStation Store · Search SkullPirates or Plague Hunters · Install to PS5
  • STEP 2 · ACCOUNT SETUPLaunch game · Create or log into your OGA™ account · Login credentials required
  • STEP 3 · OGA INTEGRATIONLaunch app · Link with mobile device · Connect OGA™ account · Authorization: GRANTED
  • STEP 4 · DEPLOYMENT COMPLETEYour OGA™ character materializes · Ready to dominate
Steam Platform
◉ STATUS: READY
  • STEP 1 · DOWNLOAD GAMEOpen Steam client · Search SkullPirates or Plague Hunters · Install to device
  • STEP 2 · ACCOUNT SETUPLaunch game · Create or log into your OGA™ account · No extra credentials required
  • STEP 3 · OGA INTEGRATIONLaunch app · Link with mobile device · Connect OGA™ account · Authorization: GRANTED
  • STEP 4 · DEPLOYMENT COMPLETEYour OGA™ character materializes · Ready to dominate
// RESULT
Retail foot traffic converted directly into digital active users — shifting from passive ad impressions to high-intent player acquisition.
>_ IN ACTION
Bigwell character in SkullPirates
BIGWELL · SKULLPIRATES · PLAYSTATION & STEAM
Bigwell character in Plague Hunters
BIGWELL · PLAGUE HUNTERS · PLAYSTATION & STEAM
Brumblebutt character in SkullPirates
BRUMBLEBUTT · SKULLPIRATES · PLAYSTATION & STEAM

Find a Walmart.
Buy the Candy.
Play the Game.

Your OGA™ character is waiting in the bag. Submit your receipt and deploy it across PlayStation and Steam today.

▸ SUBMIT RECEIPT FIND A STORE ↗
>_ DON'T MISS OUR NEXT COLLAB

More Activations Coming.

Get notified when the next physical × digital drop goes live.

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